Greenpeace – Meat & Life stock campaign (San Francisco, US) The global Food & Livestock campaign by Greenpeace required printed/digital infographics to explain the effects of meat over-consumption on human health. I worked with the teams in Amsterdam and San Francisco on this and other Greenperace campaigns. Challenge: How do you make results and findings in … Read more
Greenpeace – Create your own plastic monster This is an extension to the global Greenpeace campaign Don’t feed the plastic monster. The campaign was directed against Nestle and other major FMCG packaging producers. Users create their own plastic monsters in Instagram to create extra buzz and put pressure on corporate leaders to rethink and reduce … Read more
Greenpeace – Don’t feed the Plastic Monster (Global campaign) Nestlé and other multinational corporations produce massive amounts of single-use plastic packaging. As we all know, plastic is devastating communities, polluting natural environments, and threatening marine creatures around the world. Last year, Nestlé used 1.7 million tonnes of plastic packaging. And while their latest move is … Read more
betterplace lab (Berlin, Germany) The betterplace lab is the think tank of online donations platform betterplace.org. The lab is exploring and showcasing digital trends and how they can be used for social impact. We were asked to develop the brand identity for the field study ‘lab around the world’. The project is researching how people and grass roots organisations in … Read more